Here's the question bank on all the marketing officer topics.
Assertion A: Trust Leads to high level of affective commitmentReason R: Affective commitment leads to Trust
The correct option is 4 i.e., A is true and R is not a correct explanation for A.A is true and R is not a correct explanation for A as Affective commitment cannot lead to trust because cause and effect paradox is stated here.The affective commitment is caused by a level of trust but without trust, there can not be an affective commitment, so affective commitment is an effect and cannot be the cause, so the reason is not a correct explanation.An affective commitment is an employee's emotional attachment to, identification with, and involvement in an organization.Types of commitment:John Meyer and Natalie Allen developed their three-Component Model of Commitment.Affection for your job which is "affective commitment".Fear of loss which is "continuance commitment".Sense of obligation to stay which is "normative commitment".
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